PLLW TLK PSH UP LSHS TRAVEL 0.13OZ. Benefits: This mascara includes an innovative brush that is designed with a flat side for loading and coating the lashes and a bristle side for combing the mascara, gripping each individual lash from root to tip.. The diamond-shaped bristles also follow the geometry of the eye for an opening effect.. Key Ingredients: Lash-Lifting Polymer: Lifts and holds lashes.. Carnauba Wax and Microcrystalline Wax: Add body and texture to the formula for volume and length.. Kerestore: Creates a super-strong conditioning effect on individual hair fibers to create a thicker look and feel on lashes.. Research Results: Based on the responses of 31 people after one application:. 96% agree lashes look magnified and amplified. 96% agree mascara visibly lengthens the lashes. 93% agree mascara gives lashes a voluminous definition.