HELIOS PERFORMANCE PLUM HAIR DRYER PLUM. Benefits: Longer life, brushless motor to deliver a 75 mph airflow for a quick salon-worthy blow dry. Aeroprecis technology enables intuitive styling with more precise control. Variable power & temperature controls, including cool shot. Professional length 9' power cord. Used in Ulta Salons. **vs. ghd air. Features: Features a powerful 1875W brushless motor and contoured nozzle to focus the airflow for precise styling, giving you 3x more hair alignment and smoother results.* A concentrated airflow travels at 75 MPH to speed up your styling routine. Designed for ease of use and salon-quality results.. :