Have you recently started working as an independent coach, or are you considering doing so? Perhaps you are moving into coaching from a human resources or learning and development background, from a line management role or from another area altogether. Perhaps you are just setting up your coaching business, or have already done so. If so, this book is for you
Starting and Running a Coaching Business guides you through a comprehensive, practical and personalised process as you negotiate the pitfalls and reap the rewards of
Working alone
Selling and marketing your business
Taking sole responsibility for decision-making and problem-solving
This book will help you establish and develop your coaching practice. It will enable you to make decisions about how to handle ten key aspects of your business, including how you
Define your coaching offer
Find and approach potential clients
Sell your services to them
Handle your relationships with your clients
Manage your business's finances
Manage yourself and your ethical responsibilities
Stay on top of your ongoing professional development, and much more